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Digitizing the Leasing Process with Online Rental Applications

88 percent of renters want to be able to apply for your apartment online, according to a National Apartment Association study.

In this guide, we'll teach you everything you need to know about bringing your rental documents online. You'll learn how you can save up to $3,620 and speed up the application process so you have more time to do what you do best: close deals.

The Economics of Tenant Retention: Happy Tenants Drive Profit

Research by the National Apartment Association (NAA) has shown that the average tenant turnover costs over $4,000.

This turnover loss can be avoided if you focus on retention. In this guide, easy-to-understand graphs and examples will show you how you can increase your profits by applying strategies to reduce turnover.

How to Manage Your Online Rental Real Estate Reputation

A damaged reputation will cost you. Do you know what renters are saying about you?

Reputations directly affect a rental professional's success, because renters are avoiding agents with a negative image. With our free guide, learn what the "buzz" is around your name and how you can control, protect, and monitor your image.

The Essential Guide to Apartment Video Tours

Online videos increase lead generation by 30 percent for multi-housing advertisers.

Take your property listings to the next level by creating video tours. This 7-step guide will walk you through the process of filming, editing and sharing a polished apartment video tour.

The Ultimate Guide to Apartment Photography

Prospective renters attend a few open houses, but they look at hundreds of property photos.

Quality property photography makes renters think, "I can see myself living there." With this free guide, learn professional real estate photography principles to improve your property pictures.

Find the Perfect Tenant: An All-in-One Lead Qualification Kit

Choosing the wrong tenant can have major consequences. But, with effective lead qualification, finding the "perfect" long-term renter isn't impossible.

Download our free kit, you'll learn how to prequalify renters, avoid reference impersonators and weed out unqualified applicants. Our kit also includes sample qualification check lists and scripts.

How to Market Rentals to Generation Y

Generation Y are quickly turning into renters, and they're bringing social media with them, whether you're ready for it or not.

Get the 4-week social media regimen that will teach you how to market to Generation Y, launch social media and gain control of your online reputation in 4 weeks.

The RentJuice Rent Index, 4th Quarter, 2011

Learn how the rental markets of New York City, Boston and Chicago finished off 2011 in the Q4 2011 Rent Index. Read about rental trends in these cities, plus get the raw data extracted directly from our inventory.

How to create better rental listings: Writing content that converts.

Start writing ads that generate leads.

Getting your ads viewed is only step one. Enticing renters to apply for your listings is the next challenge. By popular demand, we’ve developed a second publishing guide telling you what features to publish, how to take better property pictures and how your grammar affects rental leads.

Everything you need to start a successful rental division.

6.2 billion dollars in commissions will be moving to rentals by 2013. Are you ready to close leases?

In this guide, read about the current shift in commissions from real estate sales to rentals, how your renters develop into future sales, and how to gain more referrals. Then, learn how to start a rental brokerage in seven steps.

Make your rental website a lead-generating machine.

Everybody has a website, but not everyone has one that generates rental leads.

Increase leads with your rental website. With our guide, learn what listing features to include based on renter wants, how to reach local renters, and how to gather leads straight from your listing page.

How to use e-mail marketing to keep your rental vacancies filled.

Even in the age of e-mail overload, it’s possible to make sure your e-mails are opened and read. You've got to craft e-mails and messages that are timed and enticing to prospective renters to open and read.

With our guide, you'll learn things like how to craft better subject lines, and when to automate your e-mail communications.

An Inside Look into the Preferences of NYC's Renters

You know your inventory like the back of your hand. However, how well do you really know your renters? You may not know them as well as you think.

This whitepaper will answer what New York renters want from rental properties and from you. If you want to know what resonates best with renters, this your guide.

5 Ways to Increase Leads From Online Rental Listings

It's tough to make your listings stand out. Because of spam filtering, you can't just publish harder. If you want to get your listings found, you've got to publish smarter.

When's the best time of the week to publish? In the morning or evening? How long should your headlines be? Our data-driven approach will help remove some of the guess work.

The RentJuice Rent Index, 3rd Quarter, 2011

Updated for Q3 2011, the Rent Index is back. We've even added New York City to our offerings. Check them out for a detailed rundown of emerging trends in your rental market. Our PDFs include both analysis as well as raw data from our platform.

The RentJuice Rent Index, 2nd Quarter, 2011

Tired of pouring over all those industry trades, trying to keep up with your city's rental market? Us, too. The Rent Index will make your life a little easier. Each quarter, we'll break down emerging trends in your city's rental market.

The Rent Index is built on real data for real units from our inventory. We don't take a sample size or manipulate any data.